Retail TouchPoints: Grocery Growth Drivers for 2020

Industry experts predict online grocery sales could capture as much as 20 percent of total grocery retail by 2025, but this growth comes at a price: online delivery remains largely unprofitable. In fact, three out of five grocers lose money offering the service.

 

As ​big box stores, supermarkets, and grocers take these short-term hits in search of market share and growth, they also have to address key issues throughout the supply chain in order to expand online fulfillment capabilities and build long-term profitability. Top imperatives ​include:

 

  • Enhancing brand differentiation
  • Inviting real-time supply chain visibility
  • Organization-wide investment in data-driven technologies
  • Leveraging brick-and-mortar stores as supply chain assets

For more top insights on the future of grocery retail, download the latest report from Retail Touchpoints.

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